We cordially invite you to participate in our general session, Measuring Return on Investment in International Student Recruitment, at 3:45 on Thursday, 3 June during NAFSA's Annual Conference in Kansas City: http://www.nafsa.org/annualconference/

You will have an opportunity to share your own case study of promotional intitiatives (in three minutes or less!), based on a simple spreadsheet template: http://www.USjournal.com/en/educators/erecruit/10/ROI.xls

Logistics: Please complete the worksheet in advance of the session, and bring it with you. As our room will be set up theatre-style, colleagues with case studies will move to the perimeter and rotate every three minutes. Colleagues without case studies may remain stationary in the center of the block of chairs.

You may choose to present your case study anonymously. Please plan to submit it to us at 5 p.m. on 3 June (before you leave the session), so we can compile them and share them on NAFSA's Marketing and Recruiting Network: http://www.nafsa.org/MRforums

We will supplement the speed dating part of the session with brief presentations:

• Cheryl Darrup-Boychuck (USjournal.com): How ROI can potentiate International Enrollment Management
• Rahul Choudah, PhD (World Education Services): Lessons for international student recruiters, drawn from corporate practices and research literature
• Randall W. Martin, PhD (British Columbia Council for International Education): How institutional ROI expectations compare with those of larger jurisdictions

We look forward to your participation in this dynamic session!

Current advertisers of USjournal.com may send us high-resolution images for rotation in our home page headers. We need images in landscape format (as opposed to portrait), with a minimum of 1,200 pixels in width, in .png, .jpg or .gif extensions. Specifically, we're looking for medical or nursing classes, broadcasting or art studios, and science or engineering labs (no generic computer labs, please). Please send them to cheryl@USjournal.com

* Thursday, 11 March at 3 p.m. EST, Online
NAFSA Webinar about Working with Agents: http://www.nafsa.org/eventsandtraining/default.aspx?id=18144

* Sunday, 30 May at 8 a.m., Kansas City, Missouri
Marketing Basics for International Educators: http://www.nafsa.org/annualconference/

* Wednesday, 2 June at 3:45 p.m., Kansas City, Missouri
Working with Agents: http://www.nafsa.org/annualconference/

* Thursday, 3 June at 3:45 p.m., Kansas City, Missouri
Measuring ROI: http://www.nafsa.org/annualconference/